Turn Up the Volume on Members' Voices

 Member Service  Business Development/Marketing  Leadership/Management

Registration and Pricing Information

Please select your credit union and provide your email address:
Your credit union
Your Email
Sign up here for Power Learner Passport!
Power Learner Passport

Registration Investment:
FREE for Power Learner Passport
$200 for Affiliates Non-PLP
Non-Affiliated Contact Leslie Poole

Program Description

Service failures are not fun, but they are instructive. While it’s still important to track factors like member satisfaction and Net Promoter Score, the need for truly understanding the experiences your members go through, in their own words, is imperative.

If you’re in charge of creating strategy and budget for measuring the member experience, you’ll want to join us for this session. We’ll look at how to effectively measure member experience and tools that can help you get there.

You’ll walk away with ideas for:

  • Better understanding the experience of your members across all your credit union’s access channels, including the digital space that is on everyone’s minds
  • What listening posts, feedback loops and methods make for the most impactful feedback
  • Establishing metrics and goals for measuring member experience

Program Length: 35 Minutes

Who Should Attend

Credit union professionals in charge of creating strategy and budget for measuring the member experience

Meet The Presenter:

As Impact Manager for the Filene Research Institute, Amy Eagan’s role is essentially to stay put while her team jet sets and drives results in credit unions across North America. As quarterback for the Impact area, Amy’s objective is to provide overall project management oversight to ensure service agreements are met and exceeded and overall outputs and commitments are exceptional.

Amy is a tenured Marketing professional with deep experience both inside and outside credit unions, holding frontline leadership positions at three different credit unions in three very different parts of the Country. She was most recently the Vice President of Marketing at a large credit union in Atlanta. She has participated widely in the industry throughout her career in programs like the CUES Next Top Credit Union Executive contest, CUES CEO Institute, the World Council of Credit Union’s WYCUP program and Filene’s own 30 Under 30 initiative.


eTrain Online Testing

eTrain's robust online tests assess the knowledge testers gained after each training series. Based on a 70 percent pass-fail grading structure, test takers are informed of wrong answers to assist in the learning process. A certificate of completion can be saved and printed. Powered by ClassMarker.

We're Here

Finding online training is now easier! Streamlined search options, simplified navigation, and a responsive layout, allows you to find the training you need and want, quickly! With fewer clicks, you can easily search for topics in multiple categories, from Human Resource to Lending and Compliance!

Stay Connected

Phone: (800) 472-1702

Search for eTrain Webinars