The Little Guy's Advantage: How Can Small Credit Unions Thrive?

 Business Development/Marketing  Leadership/Management

Registration and Pricing Information

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Registration Investment:
FREE for Power Learner Passport
$200 for Affiliates Non-PLP
Non-Affiliated Contact Leslie Poole

Program Description

For years, observers have predicted the imminent and inevitable demise of small credit unions. And frankly, they weren’t wrong. The total number of active credit unions has declined more than 50% from its peak and the majority of credit unions that have merged or closed their doors had assets less than $15 million. It’s not all bad news, we promise. Research shows a significant number of small credit unions are not only surviving, they’re thriving.

If your small credit union isn’t necessarily one of them, this session is for you. Based on an analysis of 400 small credit unions, we’ve identified six unique characteristics that are leading to their success.
How many of the six can your small credit union claim?

Program Length: 45 Minutes

Who Should Attend

This program is especially appropriate for leaders in small credit unions, but credit unions of all asset sizes will benefit from the information.

Meet The Presenter:

As Impact Manager for the Filene Research Institute, Amy Eagan’s role is essentially to stay put while her team jet sets and drives results in credit unions across North America. As quarterback for the Impact area, Amy’s objective is to provide overall project management oversight to ensure service agreements are met and exceeded and overall outputs and commitments are exceptional.

Amy is a tenured Marketing professional with deep experience both inside and outside credit unions, holding frontline leadership positions at three different credit unions in three very different parts of the Country. She was most recently the Vice President of Marketing at a large credit union in Atlanta. She has participated widely in the industry throughout her career in programs like the CUES Next Top Credit Union Executive contest, CUES CEO Institute, the World Council of Credit Union’s WYCUP program and Filene’s own “30 Under 30” initiative.


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